Episodes

Thursday Mar 20, 2025
Business Aviation’s Fight for Safety, Tech, and Its Reputation w/Andrew Broom
Thursday Mar 20, 2025
Thursday Mar 20, 2025
Business aviation is a critical part of the U.S. economy, yet it’s often misunderstood as a luxury for the wealthy. While some may criticize the corporate executive boarding a Gulfstream, the reality is that this industry supports jobs, commerce, and economic growth nationwide. But are we, as an industry, doing enough to communicate its true value?
Challenges continue to emerge—from regulatory scrutiny and negative public perception to pressing issues like safety, technology modernization, tariffs, and the ongoing pilot shortage. Recent high-profile accidents have placed aviation safety under the microscope, making it more important than ever for industry stakeholders to collaborate and reinforce best practices.
However, these challenges also bring opportunities. By addressing safety concerns, modernizing technology, and advocating for business aviation’s critical role, we can foster an environment where the industry not only survives but thrives.
In this episode, I sit down with Andrew Broom, Chief Revenue Officer at the National Business Aviation Association (NBAA), to discuss the efforts being made to keep business aviation at the forefront of safety, innovation, and industry advocacy.
🎧 Tune in to learn:
- The Swiss cheese model: how to reverse engineer and address safety concerns
- How to modernize business aviation
- What’s actually happening in Part 135
- The most exciting developments in business aviation
- How NBAA is handling business aviation’s biggest challenges
In the Swiss cheese model, many things have to line up for an accident to happen. We’re doing a better job of figuring out where those initial holes start to line up. -Andrew Broom
Guest Bio
Andrew Broom is the Chief Revenue Officer (CRO) at National Business Aviation Association (NBAA). With over 20 years of senior executive experience in the general and business aviation industry, Andrew is a strategic and innovative leader who drives growth, improves performance, and delivers exceptional results in highly competitive marketplaces. Currently he oversees the development and execution of strategic road maps, business processes, membership and event marketing initiatives, sponsorships and advertising, and efforts to grow event and non-event revenue for the largest and most influential organization in the business aviation industry. As a former CEO of a pilot association and a chief marketing and communications officer of a leading aircraft manufacturer, Andrew has a track record of building lasting internal and external relationships, leading cross-functional teams, and orchestrating ideas across complex organizations. Connect with Andrew on LinkedIn.
About Your Host
Craig Picken is an Executive Recruiter, writer, speaker and ICF Trained Executive Coach. He is focused on recruiting senior-level leadership, sales, and operations executives in the aviation and aerospace industry. His clients include premier OEMs, aircraft operators, leasing/financial organizations, and Maintenance/Repair/Overhaul (MRO) providers and since 2008, he has personally concluded more than 400 executive-level searches in a variety of disciplines. Craig is the ONLY industry executive recruiter who has professionally flown airplanes, sold airplanes, and successfully run a P&L in the aviation industry. His professional career started with a passion for airplanes. After eight years’ experience as a decorated Naval Flight Officer – with more than 100 combat missions, 2,000 hours of flight time, and 325 aircraft carrier landings – Craig sought challenges in business aviation, where he spent more than 7 years in sales with both Gulfstream Aircraft and Bombardier Business Aircraft. Craig is also a sought-after industry speaker who has presented at Corporate Jet Investor, International Aviation Women’s Association, and SOCAL Aviation Association.
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